Marketing

Following some recent research our engineers ..... that our index system has scope for fast improvement.

Cooperation from vendors in repositioning merchandise closer to the ..... of sale pushes the envelope toward faster turnover.

Merchandising and display are an important part of the marketing plan and should have a reasonable budget allocated, even for a retailer operating on a ......

Leenders and Blenkhorn (1988) introduced the term 'reverse marketing' for an aggressive kind of purchasing that they had ..... in the U.S. and Japan.

Successful reverse marketing requires a ..... effort.

The current development of the purchasing function shows ..... similarities to the development of the marketing concept.

..... content (which enables customers to co-create with their brands) will be a component on most new websites; ultimately, allowing users to post their stories through text, images and video helps to build community and long-term brand loyalty.

Thoughtful, ..... marketing is the biggest winner in 2007: ask your company what one nonprofit they want to support, and throw a lot of energy behind it, and you'll see that your employees, customers, and prospects will help you take this cause, and indirectly your company, to the next level.

H. Butterfield refers to the end of the 17th century when stating: "The passion to extend the scientific method to every branch of thought was at least equalled by the passion to make science serve the ..... of industry and agriculture, and it was accompanied by a sort of technological fervour".

One simple ..... is to inquire of each new customer as to how they found out about the company.